By Nqobile Shoba and Bronwyn Seaborne
Hiphocalypse, Rhodes Music Radio’s longest running show, seeks to promote a positive message through hip-hop. The show is in its seventh year and there seems to be no stopping this hip hop induced apocalypse. Rob Boffard, Mmabatho Motswai and Catherine Sackville -Scott form the trio that compile and run the show between 10pm and 1am every Saturday night.
“You need it to be for the community,” says Motswai and all three believe that this is the secret to their success. Boffard, who will be leaving Hiphocalypse at the end of the year due to his the conclusion of Bachelor of Journalism degree, believes that hip-hop appeals to audiences because it “fills a certain gap which voices emotions and issues that mainstream media does not,” he said.
With this vision in mind, Boffard believes that Hiphocalypse could go on to become a national show and the “premier African radio hip-hop show.” In the meantime, the show hopes to gain more listeners. “Listen with an open mind because it’s pure expression, not a sing along,” says Sackville-Scott.
Hiphocalypse looks forward to entertaining audiences with a recount of their upcoming trip to Johannesburg on 14 October to watch the Jay Z concert. Motswai, a self-confessed Jay Z groupie, tantalised listeners with the possibility of her jumping onto the stage.
The show’s mix of talented DJs and proudly South African hip-hop has kept it thriving but its down to earth attitude keeps it essentially Grahamstonian. It is the energy that has been put in by previous and current DJs that have helped propel what is one of the biggest growing urban cultures of our time. “The people who’ve worked on the show in the past have had a passion for the music, especially hip-hop, which is seen as a brand here in Grahamstown,” says Motswai.
The current team brings enthusiasm and zeal to a show that has become the back track to Grahamstown’s hip-hop beat. The show is a creative explosion that has its hands on the pulse of what is happening in the hip-hop world. Boffard attributes this to the amount of freedom that RMR has allowed them to have. “RMR has never imposed any constraints on us. Yes, we’ve had changes but we’ve had an enormously high standard of music and exclusives,” he says.
Hiphocalypse is a family of understanding. A family that has a passion for what they do and it shines through. As Boffard likes to end the show: “This is Hiphocalypse on 89.7.”